← Back← Zurück← Zpět

Tomorrow, Budweiser Budvar celebrates the 120th anniversary of its first batch by tapping “anniversary lager” in hundreds of restaurants

6.10.2015
Pivovar

Budweiser Budvar, N. C. is commemorating the 120th anniversary of its founding during throughout this year. On the occasion, several limited editions of beer have occurred on the market and the brewery has prepared some cultural events. Tomorrow - on Wednesday 7th October, 120 years will have passed since the historically first brewing master Antonín Holeček brewed the first batch beer - a mere 200 hectolitres, in the brand new brewing house of the then “Czech Joint Stock Brewery in Budweis”.

Budvar’s historically tenth brewing master Adam Brož, Ph.D., MBA brewed a limited edition of the “anniversary lager” on the occasion of the important anniversary. “We want to celebrate the anniversary as best as we can - thus with the anniversary beer which is brewed in the same way as in times of Antonín Holeček. This is a limited edition of light unfiltered yeast lager. Its flavour is complemented by yeasts, which remain in the beer after its maturing due to omitting the filtration.  The beer retains its fresh taste, having a higher fullness and more distinct bitterness,” says Adam Brož. The limited edition of the anniversary lager B:ORIGINAL UNFILTERED is going to be available in restaurants only while supplies last. The anniversary lager could be first savoured at the cultural event of the Open Day in Budvar on 12th September 2015. Since then, supplies nave been taking place at hundreds of restaurants throughout the Czech Republic. “Furthermore, on Wednesday 7th October the fans of our beer can commemorate this important anniversary, as the first 120 beers in each restaurant with the anniversary lager will be symbolically offered free to its guests,” adds Adam Brož. The time for commencing the free tapping will be specified by each restaurant owner themselves.  

Weitere Informationen und Fragen

Markéta Ježková

PR manager

Further information and questions

Markéta Ježková

PR manager

Další informace
a dotazy

Markéta Ježková

PR manažer

Nachrichten entfernen

Ich möchte Pressemitteilungen per e-mail erhalten.

Informationenzum Datenschutz hier

Vielen Dank für Ihr Interesse. Wir haben Sie in die Liste der Befragten aufgenommen.
Oops! Something went wrong while submitting the form.

News subscription

I want to receive press releases by email.

Information about personal data protection here

Thank you for your interest. We have included you in the list of respondents.
Oops! Something went wrong while submitting the form.

Odebírání zpráv

Chci dostávat tiskové zprávy emailem.

Informace o ochraně osobních údajů zde

Děkujeme za váš zájem. Zařadili jsme vás na seznam respondentů.
Oops! Something went wrong while submitting the form.