Budweiser Budvar’s 2008 domestic beer sales increased nearly by 10%
Budweiser Budvar’s beer production substantially increased last year despite the fact that the overall beer production of Czech breweries decreased by 2% and the domestic beer consumption fell by up to 3%, as the provisional data show.
Budweiser Budvar’s 2008 sales reached 1,312,580 hectolitres of beer, which represents an annual production increase of 4.5%. “We value our overall results very much; they are the result of hard work. As the provisional data show, last year’s production of Czech breweries otherwise decreased by 2%,” states Budweiser Budvar’s business manager Robert Chrt.
“Our domestic sales were very successful, as our sales rose by 9.7%, while the overall consumption on the Czech market fell approximately by 3% as shown by the preliminary results,” adds Robert Chrt. Last year Czech customers consumed the total of 731,059 hectolitres of beer from Budweiser Budvar.
Budweiser Budvar’s year-to-year export came down by 1%, nonetheless the volume of 581,522 is still the second highest in the brewery’s history. “Considering the economic development of the last months, we can be satisfied with the export results. Budweiser Budvar Premium Lager ranks amongst the most expensive imported lagers and despite last year’s overall beer consumption falling in our key export markets, we basically managed to keep our market positions,” Budweiser Budvar’s export sales manager Renata Pánková comments upon the export results. For instance, the 2008 overall beer consumption in Germany went down by 2%, while the demand for premium lagers decreased by 15% in Great Britain. Slovakia saw its beer production fall by 3% whereas the demand in Russia was at a standstill.
Budweiser Budvar National Corporation
Budweiser Budvar N.C. brewery has long been one of the most successful Czech foodstuff companies. Nearly half of its production is exported to more than 50 countries worldwide. Budweiser Budvar’s sales increased by 9% in 2007, having reached the volume of 1,253,000 hectolitres of beer. The brewery’s 2007 gross profit annually grew by 13% onto the total of CZK 302 million. Since 1991, about CZK 3,500 million has been invested into the modernization and development of the brewery.