Budweiser Budvar Premium Lager in a special Christmas multipack with a gift on shop counters today
Selected shop counters will welcome Budweiser Budvar Premium Lager in a special Christmas multipack from the beginning of November. Customers will find eight 0.5 litre bottles as well as a free original beer glass with a Christmas motif in the practical carton box with a plastic handle. The Christmas multipack under the Christmas tree will please not only all the fans of good and high-quality beer, but also beer glass collectors. The consumers will be informed about the exact places of sale and the prices by special offer leaflets.
“We have had good experience with selling special beer multipacks for some years now, as the customer demand for this very practical packaging has been increasing in the long term,” says Budweiser Budvar’s domestic sales manager Martin Horejš. Therefore Budweiser Budvar has launched four other special multipacks (2x Premium Lager, draught and alcohol free beer) successively this year.
The Christmas multipack will be sold in the Czech Republic as well as in 8 other countries, such as Slovakia, Austria and Greece